Herbal Essences and World Wildlife Fund (WWF-Canada) Partner to Help ‘Renew Canada’s Nature’

The Impact:

This year, Herbal Essences’ partnership with WWF-Canada will plant upwards of 51,000 native plants to renew Canada’s habitat and build healthy natural landscapes that are more resilient to climate change, so that future generations can continue experiencing the positive power of nature.

Threats like climate change and habitat loss are accelerating the decline of nature, including native plants and animals. As a brand focused on bringing the power of nature to more people every day, Herbal Essences wants to help protect nature and Canadian animals, and continue their passion to help renew what has been lost by many threats including habitat destruction. Herbal has a history of taking action to help protect nature and biodiversity with their longtime Royal Botanical Gardens, Kew partnership. They protect plant species around the world, and conserve natural habitats.

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Renew Canada’s Nature for Wildlife

• WWF-Canada and Herbal Essences are working together on conservation efforts to plant native plants that will attract pollinators, renew wildlife habitats in Canada and build healthy, biodiverse landscapes that are more resilient to climate change.

• Herbal Essences will fund the planting of 1 native plant ($1.76) for every purchase of 2 Bio:renew bottles between April 1 – 30, 2021, minimum of 51,000 plants, up to $225,000. Excludes dual packs.

About WWF-Canada

WWF-Canada creates solutions to the environmental challenges that matter most for Canadians. We work in places that are unique and ecologically important, so that nature, wildlife and people thrive together. For more information, visit wwf.ca

About WWF-Canada’s native plant programs

WWF-Canada’s native plant programs inspire people to take action for nature while providing resources to support their native planting and gardening efforts. From expertise and tutorials, to ethically and locally sourced seeds, plants and trees, WWF-Canada’s habitat restoration and conservation programs ensure gardeners are empowered to have a meaningful impact on nature and wildlife in their own communities.

WWF-Canada will also be working to educate and empower communities, schools, corporations’ municipalities and Indigenous communities to increase biodiversity levels by planting and maintaining native plants on the lands they steward.

One key area of focus is the Southern Ontario-Southern Quebec corridor which represents some of the most significant regions for biodiversity in Canada. Working with people and communities to restore wildlife habitat in this region is critical as it contains the greatest concentrations of species at risk in the country.